Clink Hostels partnered with edm.com for Amsterdam Dance Event (ADE) to boost brand awareness, get ADE partnership status, &establish ClinkNOORD as a top event venue. The campaign featured daytime music networking & live DJ performances, attracting major sponsors like Red Bull and Jägermeister. ClinkNOORD became an official ADE partner and location.

Host a weekly event ClinkNOORD’s Zincbar where the price of drinks operates similar to a stock exchange; prices of different drinks rise & fall depending on how many are sold. The goal of the campaign was to create an engaging experience that keeps hostel guests at the bar longer and increases spending on food and beverages.

A year-long campaign leveraging influencer partnerships and user-generated content (UGC) to build brand awareness and increase social media engagement for Clink Hostels. The campaign contributed to the most profitable year in Clink Hostels’ history, highlighting its success as a brand exposure initiative.