(2022 - 2024) Social Media Manager & Digital Marketing Executive

Clink Hostels

Crafted and executed data-driven social media strategies, optimizing content creation and streamlining workflows to boost engagement. Managed influencer partnerships, photoshoots, and brand collaborations to enhance visibility. Spearheaded high-performing email campaigns with personalization and responsive design. Analyzed KPIs to measure success and aligned marketing efforts with brand objectives through cross-functional collaboration.

(2022) Digital Marketing Analyst

Making Science

Leveraged SQL and Google Data Studio to analyze and visualize campaign performance. Led A/B testing to optimize landing pages and ad creatives, enhancing conversions. Managed Google Ads and SEO strategies to improve CTR, CPA, and overall website traffic. Provided data-driven insights using Google Analytics to refine user experience and site performance.

(2021) Social Media Executive

The Entrepreneur Experiment Podcast

Assisted in the production and promotion of The Entrepreneur Experiment Podcast, creating engaging visuals and optimizing social content for higher engagement. Streamlined social media workflows with templates and leveraged trend analysis to enhance posting strategies.

(2020) Dublin Business School | Higher Diploma in Digital Marketing

Covering key areas such as digital strategy, content marketing, SEO, PPC, social media, marketing analytics, and emerging technologies. Gained practical experience in campaign management, data analysis, and marketing automation.

• Social Media Management

• Content Creation

• Influencer Marketing

• Brand Management

• Photo & Video Editing

• Content Strategy

• Email Marketing

• Campaign Ideation & Management

• Data Analysis